Missouri History Museum Selects ImageSpan’s LicenseStream to Maximize the Value of Its Photos, Prints
NEW YORK, Oct. 22 /PRNewswire/ — ImageSpan Inc., the creator of LicenseStream, the market-leading licensing and royalty payment automation platform for all media, today announced that the Missouri History Museum has selected LicenseStream to promote, protect, track, and create new revenue streams from its prints and images, helping it to maximize the value of its extensive library of historic images. The announcement was made at the PDN PhotoPlus Expo, the large photography industry trade show at the Jacob K. Javits Center in New York City.
Missouri History Museum chose ImageSpan’s automated LicenseStream service because it saves both customers and staff valuable time by making it easy for customers to find and license with a few mouse clicks historic images from its extensive archives. The museum’s wide-ranging archives include Civil War-era images, a famous oil portrait of Dred Scott by Louis Schultze, a photo of actress Clara Bow astride the hood of a 1919 Moon Automobile in a baseball uniform, and a photo of Charles Lindbergh in St. Louis a little more than a week before he made the first famous 1927 non-stop flight from New York to Paris in the Spirit of St. Louis monoplane. The archives also include a snapshot of children eating ice cream at the 1904 World’s Fair in St. Louis, where the ice cream cone was popularized. That print later served as the inspiration for a U.S. postage stamp.
“ImageSpan’s automated LicenseStream service already has empowered us to publish more than 3,000 images directly to our Web site and to global search so that anyone, anywhere in the world may find these search-optimized images and license them immediately with a mouse click instead of waiting up to six weeks as occurred with previous manual processes,” said Dr. Robert R. Archibald, president, the Missouri History Museum. “LicenseStream also enables us to cut dramatically time spent on internal searches for images, on processing forms and on tracking financials, so we can accelerate the pace of transactions with our image customers to drive incremental revenues.”
Current Missouri History Museum customers range from film and television companies to newspapers and book publishers and include: Cengage Learning, Ken Burns’ Florentine Films, Bedford/St. Martin’s, HarperCollins, National Geographic, the New York Times, Oxford University Press, Pearson Education, the Smithsonian Institution and WGBH-Boston.
The more than 3,000 images, currently available through the Missouri History Museum’s LicenseStream platform, represent only a tiny fraction of the museum’s vast repository of photographs, prints, objects and manuscripts. Missouri History Museum currently is working to digitize these diverse collections and will make more available for licensing each year.
“The addition of LicenseStream’s automated, Web-based services means that the Missouri History Museum can cut content processing, licensing and royalty settlement costs while raising the visibility of its images to expand revenue opportunities,” said Iain Scholnick, chief executive officer, ImageSpan. “We are honored to provide world-class services that help Missouri History Museum leverage the power of the Web to maximize the value of its extensive collections of prints, photos and other digital assets.”
(Please see related release: ImageSpan’s LicenseStream Business Edition Empowers the Missouri History Museum and “Visions of America” Photographer Joseph Sohm to Open Their Premier Collections and Libraries for Business on the Web)
About ImageSpan
ImageSpan is the creator of LicenseStream, the market-leading licensing and royalty payment automation platform for all media types and businesses, from individual creators to enterprises. LicenseStream makes content intelligent, so it moves freely across the Web with defined ownership, rights and restrictions, enabling pricing based on use. By making content intelligent, LicenseStream creates new efficiencies and frees resources to develop new distribution and marketing channels to drive incremental revenues. ImageSpan’s services include LicenseStream Creator, LicenseStream Business Edition, and LicenseStream Enterprise. Enterprise partners using ImageSpan’s LicenseStream platform include Omnicom, Visible World and online advertising agencies. ImageSpan offers a number of delivery options including deployment through Adobe software. Founded in 2003 and based in Sausalito, California, ImageSpan is the exclusive provider of license registry services to the PLUS Coalition, the international, multi-industry standards body for image licensing. For more information, please go to www.imagespan.com or call (866) 240-8533.
About Missouri History Museum
The Missouri History Museum has been active in the St. Louis community since 1866. Founding members established the organization “for the purpose of saving from oblivion the early history of the city and state.” The Missouri History Museum in Forest Park also operates the Library and Research Center at 225 South Skinker Boulevard near the Washington University campus.
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